In the Press

NEWS & VIEWS

Mobile ads help 70% of Indians in buying decisions

The survey by MoMAGIC invested platform mChamp on Mobile Advertising Trends in India…

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Original content is key differentiator for OTT players

Exclusive content is turning out to be one of the biggest drivers in the OTT space.

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MoMagic Technologies का सर्वे

मोबाइल विज्ञापनों से प्रभावित होकर खरीदारी कर रहे उपभोक्ता, कंपनियां अपने प्रोडक्ट की जानकारी मोबाइल के जरिए सीधे उपभोक्ता तक पहुंचा रही हैं।

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Demand from DTH and OTT platforms to make content the king

By the time the TV series ‘24’ ended with the year 2013, it had silently changed the way Indian viewers

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Netflix, Hotstar are on a spree in bid to win India’s OTT sweepstakes

As per a recent survey conducted by data science firm MoMagic Technologies, one-third of Indian viewers want original and platform exclusive content….

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Mr. Arun Gupta’s Interview on marketing piece evolving on mobile in the coming years

In India, with smart-phone penetration rapidly growing and all set to clock 30% in 2020

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