In the Press
NEWS & VIEWS
OTT content consumption in India is growing at a rapid pace
Over-the-top platforms have been on a joyride in India with falling internet dapa prices,both broadband/fiber optics and mobile 4G, and more accessability for common Indians.
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An exciting year for OTT players, cable TV networks
The increased consumption of content on cellphone is challenging the entire dynamics of business and not just the marketers and advertisers.
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The Future Of Mobile Advertising In India Is Bright And Lucrative: Arun Gupta
India is going through an era of disruption, and being a part of it, the advertising technology industry is also experiencing a rapid transformation through years now…
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From Macroscopic to Microscopic: Artificial Intelligence enabled audience profiling in MOMAGIC
Our Goal “Sell the right product to the right customer” is a dream of every marketers and advertisers. As a leading digital marketing company in Asia…
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Mobile Ad spends show an upward trajectory for India: MoMagic study
In a recent report released by MoMagic Technologies titled, “Disrupting Mobile Ad Tech in India: Delivering User Experience”, 84% respondents stated a jump in their budgets for mobile Ad …
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Artificial Intelligence To Drive Business Of OTT Players
Over-the-top aka OTT players have seen a glut in the last few years with 2018 being the inflection point where subscribers reached a meaningful mass…
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